Shoptet
Shoptet store improvements, from visual design to features and integrations.
Case studyWebsite · Branding · Concept
An unselected tender concept for the Prague City Forests website and visual presentation.
We prepared a presentation concept for a Prague Forests competition. Its aim was to connect green-space care, education and the organisation’s other activities.
A broad service portfolio needed to remain accessible to the public. Photographs had to help navigation rather than merely decorate pages.
The proposal uses images of forests, animals, apiaries and rescue centres. Visual categories connect visitors with specific topics.
The organisation selected another solution. This is an unbuilt competition concept and its approach to content structure and visual communication.